The Bridge

Welcome to
The Bridge

The Bridge is the new name for News UK’s Commercial operation. It stands for who we are and what we do. We connect brands with our more valuable audiences.

News UK has a deep relationship with millions of influential, social and brand-focused UK consumers. This gives us a real understanding of what they do, what they like, where they are and how they think. The Bridge will combine that understanding with analytical rigour and creative thinking to create bespoke, targeted and measurable campaigns that genuinely connect brands with their audiences.

The Bridge is also about changing how we work with our customers. We’re transforming into a consultative organisation - one that works with our clients in a strategic partnership. The Bridge is about listening to our clients’ needs to drive positive outcomes and ROI through tailored advertising solutions.

To learn more, feel free to get in touch at thebridge@news.co.uk.