The TLS is the UK’s fastest growing weekly magazine
- The title has experienced 20% year on year growth
- Average circulation is 38,545 for the reported period, up 9% on the previous period
The TLS, the leading international weekly for literary culture, today welcomed the news that it is officially the UK’s fastest growing weekly publication, according to the six monthly magazine statistics from the Audit Bureau of Circulations (ABC).
During the reported period (July to December 2017), The TLS has undertaken a number of initiatives to boost its sales and readership, including #MyTLS. Launched in conjunction with the News UK Retail team, #MyTLS was the result of growing consumer demand that more retailers stocked the title.
The TLS also increased its presence at The Times/Sunday Times Cheltenham Literature Festival in 2017, handing out over 40,000 free copies to drive and convert subscriptions.
At the end of March The TLS will be publishing its 6000th edition and will be celebrating this milestone in a variety of ways including the republishing of the first ever paper from 1902. Copies of The TLS will be given away in galleries and it will be selling – for the first time ever – a lifetime subscription.
Editor Stig Abell commented:
“I firmly believe that – in this era of fast, facile digital nonsense – that there is a growing counter-culture in which people value expertise, care and longer reads. The TLS is proudly part of that counter-culture, and it is nice to be the fastest growing weekly magazine in the UK today.”