The Times and The Sunday Times achieve record subscriptions
The Times and The Sunday Times achieve record subscriptions and outperform market in ABC figures released today
The Times and The Sunday Times have achieved their highest ever number of subscribers in a record month which also sees both titles outperforming the market in month-on-month and year-on-year sales, according to ABC figures released today.
At the end of June 2016, there were 413,600 subscribers to The Times and The Sunday Times, an impressive rise of 3.4% since June 2015. 182,500 of these subscriptions are digital only, an increase from 172,000 last year.
The Times enjoyed a print sale of 449,151 in June 2016, which is a month-on-month growth of +2.5% and a year-on-year growth of +15.3%. The Times sold an average of 10,992 extra copies per day in June, with internal figures showing that on the Saturday post-Referendum vote (25 June) an additional 102,000 copies were sold.This is the ninth consecutive month of year-on-year growth for The Times.
The Sunday Times outperformed the quality Sunday market, with a print sale of 806,000 which equates to 29,000 copies or a month-on-month growth of +3.7% and a year-on-year growth of +5.5%. More people chose to turn to The Sunday Times throughout June, than The Sunday Telegraph and The Observer combined, cementing the 13th consecutive month of market share growth for the title.
John Witherow, Editor of The Times, said: > “Times readers know the value of our journalism. They come to us for our proven ability to sift fact from fiction and to publish opinion from across the political spectrum. They understand the difference between being informed and well-informed.”
Martin Ivens, Editor of The Sunday Times, said:
“A 3.4% year-on-year rise in subscribers shows that more people than ever are turning to our titles as their regular source of news and opinion.The Sunday Times is the definitive read on national and international events and our readers enjoy a comprehensive understanding of the world around them. I am delighted that when people seek agenda-setting journalism, they turn to The Sunday Times.”