Scottish edition of The Times sees 3.8% year-on-year growth
The Times Scotland recorded growth of 3.8% year-on-year in April, with sales of 19,247 according to official figures from the Audit Bureau of Circulation (ABC). This makes The Times’s Scottish edition the only daily newspaper in Scotland to show year-on-year growth.
The sales increase follows the appointment of Les Snowdon as editor in January and the recruitment of new journalists Kenny Farquharson, Alasdair Reid, Paul Forsyth and Michael Grant. They join an established and highly-respected stable of writers, including Magnus Linklater, Melanie Reid, Lindsay McIntosh and Michael Wade.
In April The Times also launched a Scottish edition of its award-winning Bricks & Mortar weekly property supplement, with dedicated Scottish content and regular marketing support for the title.
John Witherow, Editor of The Times, said: “In this pivotal time for Scottish and British politics The Times is focused on providing the finest journalism to readers new and old across the UK. We are pleased to see that The Times is outperforming its rivals in Scotland, as it is has been for the past year in the national quality newspaper market.”
Les Snowdon, Scottish Editor of The Times, said: “Our readers expect tailored news, comment and analysis of the events shaping people’s lives in Scotland. We have brought in the best writers and developed enhanced sections to deliver the very best of The Times for readers north of the border.”