Size: 970 x 250

File weight: 50kb polite download, 2.2mb thereafter, 3rd party served.

Rich media: 3rd party served, up to 2.2mb. User activated video, audio off by default. Secure 3rd party tags only

Other: Max 3 animation loops, 15 seconds per loop. Must finish on a static frame.

Recommendation: Creatives built using HTML5 as this is supported by all browsers. If supplying SWF use version 10.1 or below and provide a back-up gif or jpg (max weight = 50kb).

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For first impression targeting and bespoke formats please contact