Run of Site

Run of Site

Standard creative:

728×90 pixels (Leaderboard) 300×250 pixels (MPU) 300×600 pixels (Half Page)

We accept banners in the following formats:

  • Third party tags such as Double Click or Sizmek (formally Mediamind) – Please note we are unable to take Flashtalking
  • Image 50KB JPG or GIF
  • HTML 5 standard banner – recommended file size 80kb with 100kb for external shared libraries * (basic banner with single click through with no advanced features).
  • HTML 5 rich banner – initial load: asset files are immediately loaded when the ad tag is inserted in the page 80kb, polite load: All of the creative’s subsequent assets are loaded once the host webpage has completed loading 2MB* (defined as any kind of banner that includes video, multiple clickthroughs or advanced features).
  • Flash 50KB SWF, Flash 11 or below, 25fps or below ** – talkSPORT discourages the use of Flash.

Animation 30 seconds recommended

Border required on all sides if colour tone of the creative does not contrast well with page background (The ad will appear on a white background)

  • talkSPORT currently can’t serve HTML 5 banners directly into their ad server we recommend that banners be provided in third party tags alternatively talkSPORT will host them on a server and serve them through a iframe onto the site. As such there are no file restrictions but the large the files the longer banners take to load (this can cause discrepancies with third party tags) and it is best to stick to the recommended level.

** If your ads are being created in Flash and you wish to track clicks, this needs to be implemented in our ad serving system – Adtech.

Standard creative - Expandable banners:

Important information: All expandable banners must be 3rd Party ad served only (Javascript tags only, no IFrames or .swf files). If you have any queries regarding this please contact talkSPORT

Important information: talksport.com has been design using responsive design principles and can adversely effect expandable ads. All tags must be sent to talkSPORT 5 working days before the campaign is due to go live to allow testing and resolution of any issues. If you have any queries regarding this please contact talkSPORT.

300×250 pixels (MPU)

  • Image size/dimensions: 300×250 pixels
  • Max expandable size: 770×400 pixels max
  • Restrictions: Must have a clear and visible close button with the word ‘Close’ for the duration of the Expandable
  • Direction: Not able to expand towards the right of the page

728×90 pixels (Leaderboard)

  • Image size/dimensions: 728×90 pixels
  • Max expandable size: 728×315 pixels max
  • Restrictions: Must have a clear and visible close button with the word ‘Close’ for the duration of the Expandable
  • Direction: Down

300×600 pixels (Half Page)

  • Image size/dimensions: 300×600 pixels
  • Max expandable size: 600 x 600 pixels max
  • Restrictions: Must have a clear and visible close button with the word ‘Close’ for the duration of the Expandable
  • Expansion direction Left

Creative deadlines:

All creative for all campaigns must be sent to the talkSPORT trafficking team 5 working days before it is scheduled to go live. This is to allow for any creative issues to be fed-back to the creative agency / design team, as well as to ensure there is sufficient time to traffic a campaign in time for the agreed launch date.

If for whatever reason this deadline cannot be met please raise this with your rep or the talkSPORT traffic team.