The biggest, best and most-read Sunday sports section

The Sunday Times Sport is the most comprehensive Sunday guide to the UK’s most popular sports and remains a key fixture in the Sunday reading of discerning sports fans.

Authoritative columnists and writers providing sports fans with much-valued critical analysis and insight include Rugby: Lawrence Dallaglio and Stuart Barnes, Stephen Jones; Football: Graeme Souness and Jonathan Northcroft; Cricket: Andrew Strauss although The Sunday Times Sport covers all areas of sport including cycling, tennis and sailing.

The Sunday Times Sport section covers Saturday’s match results and in-depth news, analysis of the previous weeks games and fixtures, interviews with key sporting personalities and a look to the week ahead.

The Sunday Times Sport team is also famous for its powerful investigative journalism that sets the news agenda, such as the exposure of Lance Armstrong as a drugs cheat by David Walsh and the inside story of David Moyes’ sacking by Jonathan Northcroft.

Sunday Times Readers & Sport

  • 42% more likely to convince others of their sporting opinion
  • 9.3 conversations about sport every week, more than the national average of 6.8
  • 63% are interested in sports topics within newspapers
  • 54% of regular Sport readers say it is a section they turn to first
  • Football is the most popular sport (82%), followed by rugby union (57%), tennis (53%), cricket (52%), golf (34%) and horse racing (17%)

Fans by Sport:

  • 723,000 rugby fans every week
  • 1.1million football fans every week
  • 703,000 cricket fans every week
  • Dedicated Sport pullout every week

Demographic Breakdown:

  • Male <45 years 29%
  • Male >45 years 35%
  • Female <45 years 12%
  • Female >45 years 24%

The Sunday Times/The Times Sport App

The dedicated Times Sport App featuring exclusive Premier League, Aviva Premiership and England cricket highlights.

Find out more about the Times Sport app