The Sunday Times
Recently redesigned and reimagined, The Sunday Times Magazine is a window on the world for the well-informed. Each week the Magazine includes in depth features, extensive lifestyle and food coverage and is a showcase for the world’s best photography. With destination columnists including Jeremy Clarkson, AA Gill, Jamie Oliver, India Knight and Simon Barnes, The Magazine has its fingers on the pulse of what matters, making it a destination section for our readers and a premium environment for advertisers.
Most read quality newspaper supplement in the UK with 1.16 million readers (circulation 758k)
Influential and powerful, challenging readers' view of the world
89% of readers are ABC1. Average family income is £48,023
The Sunday Times’ 12 sections are read for an average of 58 mins
An immersive read that demands full attention
The most read quality newspaper supplement in the UK, nearly doubling the readership of its nearest competitor, The Sunday Times Magazine is a title that our readers can get their teeth into on a Sunday; articles can take up to an hour to read, allowing our readers to completely immerse themselves.
A familiar magazine
Some of our features have been running since Day 1 such as Relative Values and A Day In The Life Of. Spectrum provides an expansive window on the world – the power of pictures on a page. The Dish: Pure heaven for foodies - fits perfectly with the tone of the magazine, and the creatively shot title pages works well with the photographic heritage of the magazine.
A destination for foodies
The Dish section is curated weekly by our Sunday Times Chef, Gizzi Erskine.
Each issue includes The Ingredient; informing our readers of seasonal produce and the best way to cook it, and The Classic; a restaurant celebrity dish or drink and how to recreate it at home.
The Sunday Times Magazine has one of the strongest Food editorials in the market, one that we have heavily invested in. The quality and calibre of our contributing journalists, such as A.A. Gill, only compounds this to make it a destination section for our readers.
- 1.1m Main Shoppers
- 1.13m agree they like to try out new recipes
- 1.2m agree they get pleasure from food
Source: NRS October 14 - September 15, TGI GB 2015 Q4 (July 2014 - June 2015), NRS Jan 15 – Dec 15, AIR