The Sunday Times
Culture is the definitive weekly guide to the world of arts, books & entertainment. Readers value it as an influential reference to what is new and important in arts and entertainment today. World class contributors include A A Gill on TV, Camilla Long on film, Waldemar Januszak on art, and Brian Appleyard on books. Culture is kept and read for reference throughout the week making it an ideal choice for advertisers seeking to reach a highly engaged audience.
1.6 million readers in print. 274,000 Digital Subscribers. 52% vs 48% Male/Female
1st for Business
No. 1 title for reaching the UK’s Business Elite
88% of readers are ABC1. Average family income is £46,408
The Sunday Times is read for an average of 92 mins, Culture is read for an average of 104 minutes on a Sunday.
A weekly edit of the best in arts & entertainment
Culture is the ultimate full-colour one-stop section for arts, books and entertainment coverage, with reviews, features, interviews, a dedicated Music section and compendious broadcast listings.
Culture is for anybody who wants to follow what’s new and important in arts and entertainment today, whatever their age or tastes.
It offers authoritative specialists, but writing in a style that is accessible to all. The aim is to be a ‘seven-day section’, kept and read for reference throughout the week.
Culture & Publishing
The Sunday Times Bestsellers List, published prominently every week in the Books section, is the undoubted book bestseller market leader, and the industry standard.
Publisher Alan Sampson, of Orion
“The Sunday Times has been the most important benchmark for sales success throughout my publishing life.”
James Daunt, MD of Waterstones
“At our end of the market the Culture section remains the most prominent in which books are exposed.”
Culture & Cinema
49% of our readers enjoy films at the cinema more than on TV
88% of our readers are cinema goers and over half attended every month
- 1.1m Sunday Times readers visit the cinema every month
Source: NRS October 14 - September 15